Veteran-owned Organizational Product Accepted into QVC Sprouts Program!

 In Accelerator, Alumnae Profile, Entrepreneurship, Strategic Growth

Successes, military training, and pivots abound with the superior product for makeup artists, crafters and tinkerers, the Stick With It Palette, founded by Monetta Plassmeyer. After attending the SCALE intensive at Stella Labs, Monetta Plassmeyer had the strategy and resources in place to be able to confidently send in a pitch for Shark Tank, produce new variations of her palette for summertime in fun inspirational SKINS, and be recognized by QVC on the QVC Sprouts program.

Monetta founded her company, Mettano Designs, in 2012, and created the Stick With It® palette with the spirit of her grandfather in mind. Shortly after signing her enlistment papers, and before heading off to the Navy, Monetta’s grandfather gave her some sound advice, “You only get out of life what you put into it…so stick with it!” He spoke to the challenges, successes, and failures that she would approach in the military and my life beyond. She took this wisdom and created a product around sticking necessary items a creative person might need to do a job well done. A veteran-owned company was born from necessity and inspiration.

“You only get out of life what you put into it…so stick with it!” –Monetta Plassmeyer’s grandfather

Stick With It® is the ONLY non-magnetic, double-sided, versatile organizer on the market and quickly becoming the premier tool for artists, crafters and craftsman worldwide. Our state-of-the-art, Clingfinity® technology secures a variety of small items. Use this travel-size case as a sewing kit, cosmetic case, craft supply kit, or tray for tiny nuts and bolts. Unlike a magnet that solely attracts metal, this case conveniently carries and protects items regardless of what they are made of. Clingfinity® is a reusable, sticky surface that will not wear off, is non-toxic and leaves no sticky residue.

Your life is busy. Stick With It® was designed for the makeup lover on the go and now for your craft and hobby needs. Instead of carrying a million different makeup or craft items everywhere you go, you can arrange all of your favorites into one simple case. When you are ready, just grab your palette and go. From home, to the studio, to your next far away destination, Stick With It® makes it easy for you to carry all your favorite items without weighing you down.

The compact organizer with sticky and reusable Clingfinity® surface, was invented to help makeup artists store and organize makeup pans and small items like brushes. Today, the Stick With It Palette has a variety of applications, serving makeup artists, armorers, dental students, and even kids trying to keep their Legos organized.

Monetta is a phenomenal woman with a passion for her startup, dedicated to making Stick With It Palette a house hold name. She has strategic focus from 4 years active duty in the military. Her focus on getting her palette into small businesses that sell to crafty customers has been one of her main commercialization routes. Monetta also has exceptional sales experience from 15 years of being a pharmaceutical rep. Travel and going business-to-business does not put off Monetta, it energizes her.  Her superior organizational skills and passion towards making people’s lives easier by staying more organized with the Stick With It Palette is evident and shines through all of her interactions with her customers.

In early fall 2016, Monetta was selected to be a part of the QVC Sprouts contest. The QVC Sprouts program gives inventors with retail-ready product the opportunity to be selected and placed on the QVC website along with other contestant products for a period of two weeks. Winning products are sold on the QVC website. She reached out to the Hera Hub, Stella Labs and San Diego startup community to help her win a coveted spot on QVC. She reached out to her customers, her over 30 stores selling her products, collaborators and partners. Even though she did not win the QVC contest, she gained fantastic exposure and had the confidence and determination to keep on, go forward and upward with the great boost in sales during the contest. Here are some of the comments Monetta received about her fabulous product, Stick With It Palette:

  • “The best palette for all makeup artist in the industry. EXCELLENT!! A must have in my kit!”
  • “Great product! Love the many uses, not just for makeup.”
  • “I love that it’s not magnetic! And it’s super cute:)”
  • “I voted and so did my husband! He likes to use his for tattoo equipment and I use mine for makeup.”

Monetta also showed grace and gratefulness in thanking all of her supporters, “Thank you for your vote and helping me make a positive impact for artists and trades in various industries whose processes have been improved with the Stick With It®!”. Being able to show humility in business makes for great leaders. I applaud Monetta as a string female founder who has built a business around a dream, created a product that is useful, and filled a need in the marketplace. JOB WELL DONE!

In addition, during her trip to Silicon Valley to present Stick With It at the QVC Sprouts Product Search, she interacted and networked with the judges and other startup advocates. One of the panel judges was from Zulily, and she really liked Monetta’s product. The good news is that Zulily reached out to Monetta in recognition of veteran-owned businesses to showcase her products for Veteran’s Day.

You never know who you run into … a new colleague, a new business partner, or a huge e-commerce retailer like Zulily.

Growth of Monetta’s company has been steady with the Stick With It Palette product offered in small and/or specialized stores. Her transition into larger stores has been challenging but is manageable and accelerated by continued support from Stella Labs, a San Diego-based business accelerator for female entrepreneurs. At Stella Labs, we judge our performance by the integrity and success of our alumni, who in turn, impact the economic development of our local San Diego region. We applaud you, Monetta, for being the dedicated and passionate entrepreneur you are, inspiring us to equip more female entrepreneurs to SCALE their businesses to THEIR next level or to LAUNCH their business ideas into the right market.

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